Special Marketing Opportunities for Bloor West Village BIA Members

Discover Two Powerful Ways to Attract Customers This Summer!

Bloor West Village Quest

Tastes, Tales & Treasure!

August 16 – Treasure Hunt Adventure

Bloor West Village

Ukrainian Treasure Tryzub

September 1–30 – Treasure Trove Cache Code Program

Peak Weekend: Ukrainian Festival, September 12–14

Two Events. One Goal: Bring Shoppers Through Your Door

This summer, we’re offering two unique programs designed to drive real foot traffic, grow your customer list, and help local businesses stand out during one of the busiest times of the year.

Whether you join one or both, you’ll benefit from professionally run campaigns, print and digital promotion, and access to customer contact data collected through our interactive tools.

Program #1: Treasure Hunt Adventure

Bloor West Village Quest:

Tastes, Tales and Treasure

📅 Event Date: Saturday, August 16

⏱️ Limited to 30 participating businesses

This is a live, one-day event where families, couples, and shoppers follow a riddle-filled path through Bloor West Village. At each participating business, they’ll solve a clue, collect a sticker, and interact with your storefront.

✅ What’s Included:

  • Printed riddle for your window or inside your store

  • Posters, window decals, and promo graphics

  • Optional in-store “activation” (sample, draw, freebie)

  • Featured listing on the event path

  • Access to list of participating visitors (names + contact info)

  • Opportunity to offer your own in-store promotions

🎁 Why It Works:

  • Designed to get people inside your shop

  • Encourages exploration of new and hidden gems

  • Generates hundreds of visits in a single day

  • Fun, family-friendly atmosphere = good vibes and good sales

Program #2: A Special Edition of the Cache Code Program

Ukrainian Treasure Tryzub

📅 Runs Sept 1–30

🎉 Peak Traffic During Ukrainian Festival Sept 12–14

This month-long loyalty campaign rewards customers for shopping at participating local businesses. They claim offers online, receive a unique QR code, and redeem in-store for a discount, freebie, or bonus. Each redemption earns them an entry in our monthly prize draw.

✅ What’s Included:

  • Setup of your offer on the Treasure Trove Toronto website

  • QR code emailed to each customer after they claim

  • Staff-friendly redemption process with no app needed

  • Window cling, social graphics, and how-to materials

  • Weekly promotional emails + local advertising

  • Access to all customer contacts who redeem your offer

💡 Why Businesses Love It:

  • Flexible offer – run a discount, BOGO, free sample, etc.

  • Customers come in-store to redeem – real traffic, real sales

  • Easy for staff, and no ongoing work for you

  • You keep all the customer data for future marketing

  • Extra exposure during the Ukrainian Festival weekend

How They’re Different — and How They Work Together

As a location host, your business can enjoy a range of advantages. Here's what you'll gain:

Treasure Hunt Adventure (Aug 16)

One-day, high-energy event

Fun, riddle-based walking tour

Designed to drive instant foot traffic

Great for brand exposure and discovery

Group participation creates buzz

You get a list of everyone who visits your location

Ideal for interactive experiences

Ukrainian Treasure Tryzub (Sept 1–30)

Month-long local loyalty program

Shoppers claim and redeem exclusive offers

Drives repeat visits and in-store purchases

You control the type of offer (discount, freebie, etc.)

Simple QR code system – no app needed

You get a list of everyone who redeems your offer

Ideal for sales growth and customer list building

How Much Does It Cost To Put Your Business At The Centre Of The Action?

Just $100 per program.

That’s it. No fluff. No hidden costs.

For $100 per business location or offer, you unlock access to professional marketing, foot traffic, and customer data, for either the Treasure Hunt Adventure or the Ukrainian Treasure Trident. Or both.

Treasure Hunt Adventure (Aug 16)

Your $100 includes:

  • Guaranteed foot traffic from a guided community event

  • Custom posters, window decals, clue signage, and social graphics

  • Feature on our hunt path and event page

  • One-on-one help to plan an in-store activation

  • A list of participants who visit your stop

Ukrainian Treasure Tryzub (Sept 1–30)

Your $100 includes:

  • Setup of your digital offer and branded redemption system

  • Email + SMS delivery of your QR code to customers

  • Custom signage and digital graphics

  • Participation in weekly campaigns and festival-week peak promotions

  • A list of customers who redeem your offer

And Every Business Gets a Free Listing

Whether you participate in the Treasure Hunt Adventure, the Ukrainian Treasure Tryzub, or not—every Bloor West Village business is entitled to a free-forever listing on the Treasure Trove Toronto local directory!

This listing includes:

  • Your business name, location, and contact info

  • A short description of what you offer

  • A photo gallery slider

  • Links to your website, phone and email

  • Map view and category search so new customers can find you easily

  • and many more helpful features!

Your listing is the foundation for all future promotions, events, and offers. It’s where we link your event participation, feature your Cache Code deals, and help shoppers learn more about you 24/7!

Ready to Join the Adventure?

This is a simple way to get new people through your door and remind the neighbourhood you're here. It’s low effort, low cost — and it works great!

Spots are limited and registration closes soon. Complete the form to secure your place and move on to the Terms & Conditions.

The deadline to become a Location Host is 5:00pm July 18:

What if I’ve never done anything like this before?

That’s totally okay! Most businesses are doing it for the first time, too. We’ll walk you through the steps, provide materials, and answer any questions along the way. You don’t need to be tech-savvy or a marketing pro to take part.

What happens after I sign up?

Once you register, you'll get a confirmation and an onboarding call to help you prepare. We’ll send you your posters, graphics, and all the event details. You’ll also get access to your clue and be added to one of the Treasure Hunt paths.

Do I need to offer a discount or prize?

Not at all. Some businesses like to offer samples, giveaways, or one-day specials — but it’s totally optional. A friendly welcome and a quick interaction is more than enough to make a great impression.

What is the time commitment for location hosts during the event?

Location sponsors are required to be open and staffed during the event hours. This ensures a positive experience for participants visiting your location.

Can I cancel later?

We understand that emergencies or unforeseen circumstances can happen. If something serious comes up, we’ll work with you to find a solution. That said, once registered, we expect businesses to follow through. The event is carefully planned around every participating location, and late changes can affect the experience for everyone involved. This is a community-wide effort, and your commitment helps ensure it runs smoothly for all. Registration closes July 18, 2025 — please only sign up if you’re ready to be part of it.

How do I get more information or clarification on any aspect of being a location host?

If you have any additional questions or need further clarification, feel free to reach out to us through our contact information, and we'll be happy to provide you with the information you need.

Treasure Trove Toronto is a local business stimulus initiative by Treasure Trove Inc. Public participation is free and encourages foot traffic to more businesses in neighbourhoods across Toronto.

© 2025 Treasure Trove Inc | Privacy Policy.

This site is not part of the Facebook website or Facebook Inc. Additionally, this site is NOT endorsed by Facebook in any way. FACEBOOK is a trademark of FACEBOOK, Inc. Profit and income representations made here are aspirational statements of your profit potential. Individual business results will always vary depending on your capacity, work ethic, business skills and experience, level of motivation, and diligence in applying any strategies we provide or any other subsequent training.